In what marks one of the most apt product partnerships in music history, the Weeknd's Abel Tesfaye has partnered with a condom company. ONE Condoms is joining the Weeknd on his North American tour,distributing customized Kiss Land-themed condomsat various venues.
Behold this gem from the press release: "With performances known for sexy mood and vibe, The Weeknd embodies the hip, edgy, artistic character of our customers," said Davin Wedel, founder and CEO of ONE. "His music evokes a passion and intimacy that perfectly complement the sensuality of ONE products."
But just remember: no condom can protect against psychic death.
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